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Help students identify their goals and interests, and tailor their application strategy accordingly.
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Educate students on the different types of university programs (e.g. liberal arts, STEM, business, etc.) and the institutions that offer them.
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Discuss factors to consider when selecting universities, such as location, size, campus culture, and academic offerings.
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Advise students to research the admissions requirements and application deadlines for each university they plan to apply to.